I can’t pinpoint the exact moment when, but at some point within the past year or two, I’ve become obsessed (!) with white. White space, white walls, white everything. I’m pretty much constantly scheming of ways to turn our home (with its funky colored walls) into a more simple, streamlined white fortress and so far, I’m failing kind of miserably at it.
But the “white rules” mentality has stuck with me and, a few months ago, I found how amazing the concept would mesh with some new branding ideas that had been pinging around in my head ever since I got back from my workshop. So, on that note, take a sneak peek at the new logo for Gail Werner Photography:

You like????!!!!!!!! I know, I know … there’s not much to it. But that’s kind of the point. It’s simple, it’s clean, and I think (I hope anyway) that you guys will love how well it puts the focus on my images and how well it integrates with the new brand for my business.
And while I’m talking about this big change-a-roo that’s just around the corner, I’d be remiss not to give a big shout-out to my photo BFF, Betsy King. Betsy and I have bonded over a mutual amount of elbow grease we’ve both put into building our businesses these past two years, and earlier this summer, I knew she’d be the perfect person to help me out with some new photos of myself for my site and blog. (I’m a big believer you need to feel like you KNOW your photographer before you meet him or her and visual cues in the form of photographs are a big part of that!)
Betsy blew me away with what she gave me and in return, last weekend, I shook in my KEEN flats with nervousness as I returned the favor and took photos of her cute-as-a-button, kind-as-can-be family. Woo — it is INTIMIDATING to photograph another photographer! You’ll be getting a sneak peek of the Kings soon, I promise!
Then, you’ll see even more of them come next week, when they hit the new blog (I’ll have a new blog!) for Gail Werner Photography! Until then, here’s a peek at the images Betsy took of me, soon to grace the new Web site (I’ll have my own Web site!) of Gail Werner Photography! It’s gonna be one heck of a launch, so I can’t wait to share it with you !!!! Stay tuned!*
(*and I just gotta add that “Stay tuned” is an entirely appropriate way to go out on this entry because I really believe you’re going to switch from following me on this old blog to the new blog and new site and be all, “Whoa…it’s like Gail went from analog to high-definition!”) And yep, those of you who just called me a dork are totally in the right at the moment — HA!




















































